How it Works

Run location-based ad campaigns in 4 easy steps

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Learn How GroundTruth Ads Manager Works

Learn How GroundTruth Ads Manager Works

Upcoming Webinar - Winning in 2021: How Agencies are Designing their Game Plans
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Set Goals

1
Location Manager 101
Set your campaign goals and select from our suite of targeting tactics
  • Target by location: Reach users based on their current location and/or user visitation patterns to particular places
  • Target by audience: Reach users based on their visitation behaviors and custom audience groups
  • Target by weather: Reach users based on the weather conditions in their current location
Get Started

Choose Device Type

Set your campaign goals and select from our suite of targeting tactics
Select the device type you would like to reach your audience on
  • Target Mobile Devices: Reach your audience wherever they are
  • Target Desktop & Laptops: Reach your audience at home or in the office
  • Target CTV (Connected TVs): Reach your audience while they are relaxing in front of the large screen
Get Started

Upload Your Ad and Build Creatives

Upload Your Ad and Build Creatives
Easily upload and build your own ad creative. Creative features in Ads Manager include:
Get Started

Set Your Bid and Budget

Set Your Bid and Budget
Identify budget at the campaign or ad group level.
  • Minimum bid starts at $3.50 with no minimum budget.
  • Set flight dates for campaign start and end dates
  • Set day parting based on the timezone of the advertised location (optional)
  • Save and launch!
Get Started

Launch Campaign and Measure Results

Reporting 101
Measure in-store visits from ad spend and analyze campaign results in real time using robust Ads Manager reports:
  • Summary Report
  • Store Visit Report
  • Incremental Visit Report
  • Time of Day/ Day of Week Visit Report
  • Audience Insights Report
  • Reporting by Product
  • Video Quartile Reporting
Get Started

blog

Why Data Quality and Accuracy at Scale Drive Better Marketing Results

blog

Why Data Quality and Accuracy at Scale Drive Better Marketing Results

Data powers businesses of all kinds, and GroundTruth is no exception. But not all data is created equal. The accuracy...

by Dan Greenberg

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Contact Us

Contact our team of dedicated advertising experts who can answer your questions and help you start achieving your goals.

Contact us

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