Understand foot traffic patterns to reach the right consumers for your services brand
Tax services companies see above average foot traffic on the day before Tax Day
Hair salons see higher foot traffic during afternoon hours
Top tips for running successful campaigns in GroundTruth Ads Manager.
Give nearby users details about your offerings and directions to entice them to visit.
Target people who have visited competitors' locations to encourage them to visit yours instead.
For example, reach users bucketed as young professionals to advertise your consulting services.
Let us show you what location can do
Case Study / HeadCount
HeadCount, a non-partisan organization, is focused on making civic participation easy and fun. By leveraging location marketing, HeadCount was able to reach their intended audience and get them on the path to registration with one click
Clicks driven to HeadCount's site where their registration journey began
“American democracy cannot work unless all Americans, especially us young Americans, vote. And the best way to reach us is where we are - on our phones. GroundTruth's work targeting young Americans made sure HeadCount's message reached and inspired first-time voters. 2018 saw the highest youth voter turnout rate for a midterm in my lifetime. And the thousands of voters GroundTruth helped us reach were a big part of that story."
Managing Director , HeadCount