The new year can often mean new goals, new jobs, and new experiences. GroundTruth’s unique targeting solutions can help businesses connect with core audiences ranging from prospective homeowners to potential new hires. Our first webinar of the year will focus on best practices specific to recruiting, real estate and event marketing industries, with recommendations on how to set up your campaigns for success across mobile, desktop, and connected TV screens.
In this webinar, you will:
MaryClaire is the Director of Sales on GroundTruth’s Platform Team, and has over eight years of digital advertising experience in buying and planning for digital, TV, and radio for clients in verticals such as QSR, retail, CPG, real estate and automotive. Leveraging this knowledge and background, she advises and educates her clients on how to strategically incorporate location-based marketing as an ad stack to complement additional advertising strategies in order to achieve overall business goals.
GroundTruth is the leading location-based marketing and advertising technology company. Sitting at the convergence of offline and online data, GroundTruth delivers a unique data set called “visitation data,” which allows brands, agencies, SMBs, and non-profits to drive high-performing business outcomes (ROI). GroundTruth activates this data through a suite of performance products and services via their self-serve advertising platform, through managed services, or tailored partnerships. GroundTruth has built proprietary cleansing processes that combines their Blueprint’s contextual mapping technology, owned & operated properties, along with 3rd party mobile location data, together yielding over 30 Billion visits annually.