Reach people who have been to your stores or your competitors' stores, or show your ad to prospects who are in neighborhoods that are more likely to visit your stores.
Choose between our suite of location-based audiences or build custom audiences based on past visits to your store.
See the number of store visits that resulted from your ad campaign in our analytics dashboard so you can calculate your return on ad spend.
Ensuring data quality in the location industry requires a myriad of advanced methodologies and validation using real-world data. We’ve invested heavily in making sure our data is as accurate as possible in order to be the most efficient platform to drive users to stores and deliver intelligent campaign.
Our patented location determination technology checks and filters lat/longs against many factors to ensure they are geo-precise.
Our mapping technology, Blueprints, is the only proprietary technology to accurately draw brands and multi-layered POIs. By understanding whether a customer is near a location, in parking lot, or inside a store, marketers can provide more relevant messaging that influences real-world behaviors.
Once we’ve verified location signals and matched them to a place, our final step is determining whether a visit has actually occurred. We look at a number of contingencies that enter into a complex equation to determine whether a visit is verified. We have a third-party visit validation rate of 93%.