How it Works

Run location-based ad campaigns in 4 easy steps

Questions? Contact us

Learn How GroundTruth Ads Manager Works

Learn How GroundTruth Ads Manager Works

Ads Manager is now available in Canada. learn more

Set Goals

Set your campaign goals and select from our suite of targeting tactics
Set your campaign goals and select from our suite of targeting tactics
  • Target by location: Reach users based on their current location and/or user visitation patterns to particular places
  • Target by audience: Reach users based on their visitation behaviors and custom audience groups
  • Target by weather: Reach users based on the weather conditions in their current location
Get Started

Upload Your Ad and Build Creatives

Upload Your Ad and Build Creatives
Easily upload and build your own ad creative. Creative features in Ads Manager include:
  • Dynamic text overlay directing the users to your nearest store location
  • Script creatives: Input a script tag from a 3rd party creative provider
  • Video: Distribute video ad creative by inputting a VAST tag from a 3rd party creative provider
  • Build landing pages the user will view after clicking an ad creative
  • Blog: How to Effectively Drive Customers to Location-Based Landing Pages
Get Started

Set Your Bid and Budget

Set Your Bid and Budget
Identify budget at the campaign or ad group level.
  • Minimum bid starts at $3.50 with no minimum budget.
  • Set flight dates for campaign start and end dates
  • Set day parting based on the timezone of the advertised location (optional)
  • Save and launch!
Get Started

Launch Campaign and Measure Results

Launch Campaign and Measure Results
Measure in-store visits from ad spend and analyze campaign results in real time using robust Ads Manager reports:
  • Summary Report
  • Store Visit Report
  • Incremental Visit Report (upcoming)
  • Time of Day/ Day of Week Visit Report
  • Audience Insights Report
  • Reporting by Product
  • Video Quartile Reporting
Get Started

blog

Why Data Quality and Accuracy at Scale Drive Better Marketing Results

blog

Why Data Quality and Accuracy at Scale Drive Better Marketing Results

Data powers businesses of all kinds, and GroundTruth is no exception. But not all data is created equal. The accuracy...

by Dan Greenberg

Read More

Contact Us

Contact our team of dedicated advertising experts who can answer your questions and help you start achieving your goals.

Contact us

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