Why location works for health-focused brands

By understanding who people are based on their real-world visitation behaviors, health brands can draw in new customers and upsell their healthy loyalists.

19%

Baby boomers are more likely than millennials to shop for pharmacy and health-related products  

52%

Of consumers who say they "Never eat out" have been seen at least once within a McDonald's in the past month. 

Location tactics to drive results for Health & Fitness brands

Top tips for running successful campaigns for health & fitness brands in Ads Manager.


Use Neighborhood targeting to reach people in areas that over-index for visitation to your brand

For example, gyms can reach people who may pass one of their gym locations on their daily commute


Reach a customized list of competitors' locations 

Target people who have visited competitors' health brands to entice them to come to yours instead


Reach Behavioral Audience groups based on past visitation

For example, GroundTruth fitness enthusiasts are defined based on the actual fitness-related locations users visited

Let us show you the power of location 

Annual Value of a Visit Report

Sign Up for Account

Activate your account today. It’s simple, just look for your confirmation email and you’ll be one step closer to driving store visits.

Contact Us

Contact our team of dedicated advertising experts who can answer your questions and help you start achieving your goals.

Join our Newsletter